Michael Wanzie, me and the "Pointless" poster
2008 Orlando Fringe Festival
Great post by another local blogger, Greg Rollett, about how unsigned bands can get some attention. I love what he says, and I'd say those in any industry can take his advice and apply it to their situation. I, for one, thought of Orlando Fringe when I read this particular paragraph. Replace "band" with "show". Or, here, I'll do it for you:
"Flyers, posters and emailing your same group of people is not an answer, that is routine. No one gives a shit about routine. Be strange. Be outgoing. Be something that every other (show) is not. Anyone can (do a show) now, and a lot of people (do good shows). What you do to get people to care is what is going to make the difference..."Go read the whole article now while I re-think my entire Orlando Fringe show marketing strategy. (Yes, I might be coming back AGAIN to do my little solo improv show. I know, I know.. "Move on, Mark." I will. One of these days.)