NTDWO: Armani... hotel?

(This is a NTDWO post) Who knew Giorgio Armani had a hotel? Armani is a clothing brand. Now they have hotels? Makes me wonder what other brands (or orgs?!) out there could extend their brand to other product types to make money.
-Orlando Opera CDs?
-Orlando Fringe Festival Think Tank?
-Grandma Party Personal Shopping?
I dunno. (Photo Credit) *NTDWO= Nothing to Do With Orlando.
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