According to Disney's official blog, starting Sunday February 28th, one-day tickets to any Walt Disney World park will vary in price based on season.
"Each month is divided into value, regular and peak days with an 8-11 month calendar available for viewing online. Here’s an example, if guests plan their visit for September, they’ll have a variety of options, including many days in the value period, which will give them the opportunity to pay less for a 1-Day ticket. If they plan to visit during a peak period, like the winter holidays, they will pay more. Purchasing a 1-Day ticket in a non-peak period, or choosing multi-day tickets and annual passes, will provide additional flexibility and value."Buzzed's post lays it out more simply:
"The company is using a three-tier pricing scheme with “value tickets” — generally for dates during the week outside of summer months and holidays — costing $95 for anyone age 10 and up, “regular tickets” starting at $105, and “peak tickets” starting at $119."
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