After Six Months, The Unnamed Formerly Urban Think Currently Urban Rethink Needs YOU to Name It

With the closing of the Urban Think! Bookstore, a new chapter begins for the space it inhabited at Thornton Park Central in downtown Orlando. The envisioned venue will provide a modern “think” space for emerging creative professionals and the greater Orlando community, igniting creativity and collaboration through a model consisting of:
-Enhanced coworking memberships that offer rentable workspace designed specifically for creative professionals
-Programming, workshops, and events featuring TED.com-like presentations
-Access to a comprehensive online and onsite creative resource library
-An onsite cafe/bar
-Philanthropy through channeling funds and volunteers to the 501(c)3 Urban Think! Foundation to advance its Page 15 program
The vision for the new space centers upon:
-gives us the opportunity to expound upon the diversity of fields/interests we serve, the offerings we combine, and the broad-based definition of "creative" we uphold.

-addresses/reinforces the "bringing together"-- both of the Center's community and the projects created within it.

-brings in the evolving, ever-growing quality of organic authenticity with the meaningful action of "a place that matters." It also suggests that we're open to change...just as we look to create it.
Now that you have insight into its purpose and our vision, they invite you to get creative, start collaborating, and help select a name for Orlando’s new, transformative creative center.


Sharehaus (or sharehouse)
Inspiration statement: The single word that best reflects the spirit, activities, diversity, and potential of the space is share. Beyond sharing ideas, workspace, talents, and experiences, share speaks to the collaborative mission ahead. While also German for house, our haus is homage to the kindred spirit of the Bauhaus movement and its hallmark of uniting art, craft, and technology to improve society. Sharehaus. Organic, distinctive, and inviting. A new term for a new horizon.

Urban ReThink!
Inspiration statement: A profound and transformative look at the role of a space, once a bookstore, in the fabric of a neighborhood, a metro area, a community of patrons, and the lives of creative individuals. Always reinventing ourselves, rebuilding the community, redoubling our efforts, and rewarding our patrons. The name has been used for the last 6 months to collect support for the as-yet-unnamed space.

Urban Think!
(or Urban Think! _____ (third environment defining word to be determined))
Inspiration statement: If it isn’t broken, don’t fix it! The Urban Think name has long been synonymous with creativity in an urban neighborhood and although books won’t be the focus of the new space, creativity will always have a home here. The name pays homage to the original bookstore as well as the Urban Think! Foundation, which will continue to operate the space.

Lively+Hood (or livelihood)
Inspiration statement: This concept defines a place where creative professionals, enthusiasts, and beyond do more than exist or congregate – they thrive. Lively expresses the energy, vibrancy, vitality, and diversity intrinsic to creativity. Hood stems from our location inside one of Orlando’s most recognizable urban neighborhoods: Thornton Park. Lively+hood provides sustenance and a means by which creatives can grow, evolve, expand, and thrive.

Think! Collective
Inspiration statement: The first word Think! pays homage to the former tenant of the space, the Urban Think! Bookstore, and the positive impact it made on the community of Thornton Park. The word Collective expresses the new chapter of this community staple and also defines the space as a place where creative individuals, as well as individuals who support creativity, can gather and exchange the same belief that community inspires creativity and vice versa.