Like Italio? Fazoli's Likes It So Much They're Copying The Concept

A look at Italio's line
By Ken Storey

While we have an abundance of great eating options here in Central Florida there are a few brands that we're missing.  One of the ones that people seem to always bring up on missing here in Central Florida is Fazoli’s. The Italian fast food chain experienced major expansions throughout the 1990s with Central Florida being at the center of the expansion.  The first store outside of its home state of Kentucky was right here in Orlando.  Its 100th store was found in Ovideo.  The company was then hit with the low carb diets crazes of the 2000’s and soon it began closing up restaurants all over the nation.  Now there is only Fazoli’s left in Florida, found in Pensacola (two of the locations here were transformed into a different concept that was introduced to the region; Del Taco)

Since 2006 the restaurant has been under the ownership of Boca Raton based Sun Capital Partners.  Sun Capital also owns many other chains, such as the Orlando based chain Smokey Bones and Friendly’s who is going through their own downsizing.  Other brands within the Sun Capital family include Boston Market, Bar Louie, and Sweet Tomatoes.    

Finally last year Fazoli’s, under the guide of its CEO Carl Howard, began seeing profits once again.  Earlier this week at the 2013 National Restaurant Association (NRA) Restaurant, Hotel-Motel Show Howard announced a new fast-casual concept for Fazoli’s.  While the name is still awaiting a final trademark ruling the menu and concept seems a bit familiar. 

Italio's menu
A customer would enter a line where they choose a piada (a wrap like sandwich), a pasta bowl, or a salad bowl.  Then the customer would select their meat, dressings, and toppings such as croutons, fried capers, or crispy pancetta.  Then they can opt for cheeses and a side dish such as focaccia sticks or fries.

Howard himself admitted the idea isn’t new and used Piada, an Ohio based chain, as a successful model of the concept.  Here locally we have Italio; which also seems to be an exact copy of the concept.  But Howard points to one aspect that separates Fazoli’s concept from the others; theirs will franchise.

The first locations for the new concept should open by end of the year.  The exact location of the first store has yet to be set but Dallas and Denver were mentioned as possibilities.  Instead of stand-alone locations the restaurant locations will focus on end-cap locations within strip malls. No word at this time on if the new concept has Florida in its expansion plans. 


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