The business aspects of commercial and architectural photography encompass many aspects that constantly require attention. Estimating, licensing issues, scouting assignments, creating that production list — all are important factors. Once the client signs that contract and pays the 50% retainer, project coordination comes into play. That includes security clearances, site preparation, transportation arrangements, permits, releases and authorization. All of these areas need to be conveyed to the client. This presentation covers all of that and more.
Steve’s clients include architects, interior designers, advertising agencies, graphic designers, construction, hospitality and corporate direct clients. His assignments cover everything from aerials, life style, and interior spaces, exteriors using both natural and illuminating the exterior surfaces and interior space of buildings for dramatic dusk images. Steve is currently a National Director with ASMP, he is an ASMP Chapter Liaison working with multiple chapters, and is past President of the ASMP Northern California Chapter.
